Into The Unknown Tours embarks on 10-day Journey to the North

Into The Unknown Tours will embark on a 10-day road expedition from Accra to Tamale to spotlight lesser-known destinations and promote domestic tourism.

The 10-day expedition follows the success of the brand’s previous content journey to Nzulezu, which generated millions of online impressions and sparked renewed interest in domestic tourism.” With domestic tourism becoming an increasingly important contributor to Ghana’s economy, initiatives like Journey to the North demonstrate how content creators can play a significant role in promoting national heritage while encouraging citizens to explore more of their country.