Black Star Fashion Week: Can Ghana turn the runway into a tourism attraction?

The Black Star Experience Secretariat, Ghana Tourism Authority, Creative Arts Agency and event organisers could develop a coordinated fashion tourism programme that attracts international buyers, fashion journalists, influencers and ors from the diaspora.

The Black Star Fashion Show will be accompanied by a Fashion Village featuring designer showcases, retail, textiles, artisan experiences, brand activations, beauty, technology, food and beverage, tourism and lifestyle experiences.

Black Star Fashion Week offers a national identity and policy framework, while the established events contribute their own creative communities, commercial relationships and audiences.