Leila Djansi questions NFA’s appeal for Film Fund donations

She argued that international productions filming in Ghana would spend money on hotels, transport, catering, construction, equipment, locations and local crews, generating revenue that government could reinvest in the Film Fund.

Djansi also suggested that Ghana should pursue a film industry strategy tailored to its own market, saying: “Instead of chasing Nigeria’s numbers, Ghana should build a model that reflects Ghana’s audience and strengths.” The award-winning filmmaker argued that authorities should establish structures that would enable Ghana’s film industry to generate sustainable revenue before seeking public support.