Takoradi witnessed a wave of change on April 15 and 17, 2025, as the Kasa for Safety road safety campaign made its highly anticipated stop in the Western Region.
The activation took place at two major transport hubs-Kwesimintsim Station and Tarkwa Station-where the team rolled out impactful education sessions and direct engagements.
Bold Kasa for Safety stickers, placed inside trotros and long-distance buses, urge passengers to speak up against reckless driving and reinforce a culture of accountability on the road. "We're not just pasting stickers-we're starting a culture shift," said Akosua Afriyie Osei-Appaw, co-founder of Impact Sync and Team Lead of the campaign. "For too long, passengers have felt powerless in the face of dangerous driving.
With every sticker and every conversation, we're reinforcing the message that silence can be deadly, but speaking up can save lives." The team also engaged drivers on hazard perception and encouraged them to be receptive to passenger concerns.
