We are overfocusing on competition – Stonebwoy on why Ghanaian musicians struggle to gain global recognition

Speaking on the BBC’s This Is Africa show monitored by Pulse Ghana, the award-winning musician said Ghana has a rich musical culture and talented artistes capable of making a significant impact globally, but the country needs to do more to promote its successes.

According to Stonebwoy, this imbalance has contributed to a negative perception of Ghana’s music industry despite the country’s long-standing influence on African culture and music.

The musician also compared Ghana’s approach to that of Nigeria, where major international achievements by Nigerian artistes are often aggressively promoted and placed within a broader narrative of the country’s growing influence.