APRA wins Africa PR Legacy Award

The African Public Relations Association (APRA) has been honoured with the Africa PR Legacy Award in recognition of its enduring contribution to the growth, development and advancement of public relations across the African continent.

Following consideration of nominations in the category, the jury recognised APRA’s 50-year legacy and sustained commitment to professional unity, standardisation, collaboration and continuous dialogue within the public relations profession across Africa.

In notifying APRA of the award, ASCOM highlighted the Association’s vision and resilience in building a continental professional body with a presence across Africa, as well as its consistent efforts to bring practitioners together to reflect on the present and future of public relations.