Guinness Ghana Breweries PLC has launched a cam­paign to empower and support the youth in the coun­try to be creative and make positive impact in their communities.

Dubbed: 'Guinness Smooth, Make It Yours,' and it is also a Pan-African campaign inviting the next generation to reimagine their world through creativity and community-inspired collaboration.

It is also to support the youth who are doing great work in their commu­nities and co-create with them.

The launch, which was done in Accra on Wednesday, was also used to introduce the new Guinness brand called 'Guinness Smooth' to the participants.