When Dead SIMs Died: How the NCC clean-up made Nigerian telecoms more honest
But if it uses the clean-up to rebuild around real users, improve network quality, deepen data adoption, simplify reactivation, strengthen youth and mass-market engagement, and reposition itself as the operator of inclusive digital value, the exercise may one day be seen as a strategic reset.
For MTN, the clean-up reinforced the strength of a base that was already highly active and commercially deep.
Its decline during the major correction was comparatively modest, which suggested that a large portion of its customer base was already aligned with the regulator’s active-subscriber definition.
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