US varsity launches bachelor’s degree in content creation
The new Bachelor of Arts programme, according to the university, will train students to create video, podcasts, social media content and other forms of digital media.
What the programme offers According to ASU, the programme covers content planning and development, multimedia production, social media strategy, audience analytics and integrated communication.
It said graduates will be prepared for professional and entrepreneurial roles in content strategy, digital influence, brand development, social media management and audience engagement across different industries.
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