Two generations, one property market: How young and older buyers are driving demand
“For many younger purchasers, accessing the property ladder requires a different approach to home ownership than previous generations may have taken,” says Bendall.
Younger buyers are finding new ways to overcome the barriers to home ownership, while older, financially secure buyers are using their accumulated wealth to drive demand for secure, lifestyle-focused properties.
According to BetterBond’s year-on-year data for July, buyers over 60 have seen average purchase prices rise by 6.
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