The Sundiata Post Model (4): Realm of the long term, By Max Amuchie
Within the Sundiata Post Model the Realm of the Long Term rests on seven interdependent pillars: Financial Sustainability, Human Capital and Leadership, Knowledge Stewardship, Governance, Innovation and Adaptation, Trust and Reputation, and Mission Continuity.
Likewise, while the Sundiata Post Model is proposed as a framework for twenty-first-century journalism, its underlying principles of knowledge production, institutional memory, governance and long-term stewardship may ultimately prove relevant to other knowledge-intensive organisations.
Financial Sustainability is the institution’s capacity to generate diverse, mission-aligned sources of income that preserve its independence while strengthening both its Media Operations Engine and its Knowledge Operations Engine over the long term.
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