From R5k investment to Checkers shelves: How a 25-year-old picture inspired a business
However, one day she was going through her family photo album and saw how she looked at 10 years old with a head of natural curls.
After years of straightening and relaxing her natural curls, the image of her 10-year-old self with a full head of curls inspired her to embrace the hair she had spent years trying to change.
What began as a personal journey and a R5 000 investment has since grown into Curl Chemistry, a proudly South African haircare brand now celebrating 10 years, with its products available on selected Checkers shelves.
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