betPawa named headline sponsor for Big Brother Naija Season 11
Since its revival in 2017, Big Brother Naija has grown into one of Africa’s biggest reality television franchises, producing celebrities, entrepreneurs and social media influencers while dominating conversations around entertainment, fashion and popular culture.
MultiChoice Nigeria has announced betPawa as the headline sponsor for the 11th season of Big Brother Naija (BBNaija), ahead of the reality show’s premiere on 26 July.
Partnering with Big Brother Naija allows us to celebrate that spirit on one of the continent’s biggest stages, while connecting with millions of Africans who believe that with courage, determination, and the right support, anything is possible.
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