The Chief Digital Officer for MTN Ghana, Ibrahim Misto, has officially launched MTN Ads, a powerful, insight-led advertising solution designed to transform how brands engage with consumers. MTN Ads is a suite of advertising solutions designed to deliver personalised, relevant, and high-performing campaigns through trusted and engaging channels such as SMS, display and audio, enabling businesses to deliver high-performing and personalised campaigns.
Speaking at the 2025 Gong-Gong Awards held at the Labadi Beach Hotel in Accra to launch MTN Ads, Mr.
Ibrahim Misto emphasised that MTN Ads is more than just another advertising platform-it is a bridge between a brand's ambition and its customers' attention, powered by deep insights from MTN's 28 million subscriber base.
He stated, "With MTN Ads, you can reach the right customer, at the right time, through the right channel-with zero guesswork.
