Popular British-Ghanaian actress and television presenter Ama K.
Abebrese has called for urgent changes in the way Ghana's film industry is run, stressing the need to shift from a passion-driven sector to a well-structured and sustainable creative economy.
Speaking during an interview on GTV's Breakfast Show on Wednesday, June 11, 2025, the award-winning actress highlighted the many challenges faced by local filmmakers and the limitations holding back the growth of the industry.
Ama Abebrese praised the talent within Ghana's creative space - from film to theatre - but noted that the lack of structure has made it difficult for that talent to thrive beyond just passion."In other countries, you have distinct sectors such as production, distribution, and marketing that operate independently.