Minority Leader in Parliament, Alexander Kwamena Afenyo-Markin, has pushed back against suggestions that he endorsed the opposition National Democratic Congress (NDC), following what he describes as a misrepresentation of his recent remarks by Joy FM.
In a formal letter addressed to the producers of the Super Morning Show and dated May 2, 2025, Afenyo-Markin criticised the station for publishing a headline that read: "NDC is a sellable brand - Afenyo-Markin commends ruling party's rebranding effort." "The headline is inaccurate.
It creates a false impression that I was endorsing the NDC," the Effutu MP wrote. "It strips my comments of their full context, misrepresents my intent, and unfortunately exposes me to unfair public criticism and political mischief." Clarifying his position, Afenyo-Markin stated that his commentary on the show was meant to underscore the impact of political party branding in Ghanaian elections.
He noted that in some constituencies, voter loyalty to a party can outweigh the individual appeal of a candidate. "In Keta, for instance, a candidate running on the ticket of the NDC is likely to win, not necessarily because of personal merit, but because the NDC brand is sellable among the electorate there," he explained. "This point was made purely as a political analysis, not as an endorsement of the NDC." Although Joy FM eventually pulled down the headline, the lawmaker expressed frustration that the original story had already been widely shared by other outlets, further spreading what he believes is a false narrative.
