With less than two weeks to the December 7, 2024, presidential and parliamentary elections, all the stakeholders are fine-tuning their preparations for the polls.

The contenders for the elections are not left out as they canvass for votes across the length and breadth of the country within a few days to election day.

Like in past elections, candidates for the 2024 election, their supporters, and political parties are giving out branded items, including T-shirts, books, sachet water, bottled water, and so on.

But there is a new trend where a wave of customised rice bags, a situation that could be termed as a new market for 'political rice brands,' has emerged, offering Ghanaians variety for what they can save up for the Christmas season.