The Advertising Association of Ghana (AAG) has unveiled its 2024 Peaceful Elections Campaign project in Accra with a call on the media and the public to work towards promoting peaceful election on December 7.
Titled "Speak Peace," this initiative aims to foster a calm and respectful electoral process and has been organised by the AAG in collaboration with the National Peace Council (NPC).
The President of the Association, Mr Andrew Ackah, speaking at the launch held in Accra on Thursday highlighted the importance of advertising, media, and communications in promoting peace during election periods.
He stressed that the language used in public discourse must be meticulously chosen to avoid inciting emotions that could disrupt the integrity of the nation's democratic process.