Ghana's trusted insurance brand; Donewell Insurance LTD partnered with one of Ghana's foremost radio stations, Happy 98.9FM to organise the 2024 edition of the annual blood donation exercise.

The lifesaving exercise, which was held at the Madina STC station on Saturday 26th October 2024, brought together staff of the National Blood Bank, 37 Military Hospital Blood Bank, Happy FM and Donewell Insurance who joined forces to promote regular blood donation among Ghanaians.

The exercise, dubbed: 'Be a hero, donate blood' saw many people troop to the Madina STC Bus Terminal in Accra to support what they described as a worthy cause, to help save others in emergency situations.

Programmes Manager for Happy FM, Kwabena Ampong speaking about the initiative said, "As we come together to donate blood to save others, we are reminded of the incredible support this exercise will provide to those in need.