As part of the celebration of the 25th Traditional Medicine Week in Ghana, the Ghana Federation of Traditional Medicine Practitioners' Associations (GHAFTRAM) launched an ambitious agenda known as "Green Gold Ghana," on October 18, 2024.
This initiative seeks to harness the economic potential of plant medicine, not only for the benefit of the nation's health sector but also as a means of driving revenue, foreign exchange, and employment opportunities.
The Green Gold Ghana agenda is positioned to elevate Ghana's economy by leveraging the herbal medicine industry to generate substantial revenue.
GHAFTRAM president Professor Samuel Ato Duncan, speaking at the launch, emphasised that the international market for traditional medicine is projected to be worth $177.65 billion by 2029, based on projections by the World Health Organization (WHO). "Let us look at the economic impact, from now till 2029.